Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts. The industry has four core players: the merchant (also known as 'retailer' or 'brand'), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as 'the affiliate'), and the customer. The market has grown in complexity to include a large range of players, including specialist affiliate networks, super-affiliates, and management agencies. It has also evolved to include international players and a wide range of specialized marketing activities.
Affiliate marketing is a performance-based marketing technique in which a company rewards an affiliate for each visitor or customer brought about by the affiliate's own marketing efforts. The most common form of affiliate marketing is pay-per-click, in which an affiliate is paid when a visitor clicks on a company's link and is taken to the company's website. Pay-per-sale affiliate marketing is also common, in which an affiliate is paid when a visitor completes a purchase.
There are a number of affiliate marketing basics services that can be used to get started in this form of marketing. These services can provide guidance on how to select affiliate programs, how to set up websites and blogs, and how to track results. By using these services, you can get started quickly and effectively in affiliate marketing.