In recent years, the trend of "buyer pays" has emerged in various service industries. The basic idea is that the customer, rather than the service provider, pays for the costs associated with the service. This article will explore the implications of this trend for service providers, customers, and the overall economy.
There are a variety of services that a buyer, payer, or user can purchase. These services can be anything from a one-time service, such as a massage, to an ongoing service, such as a gym membership. The key is that the service is paid for by the buyer, payer, or user.
As a result of the buyer payer user services model, many patients are now able to receive the care they need without having to worry about the cost. This model has also allowed for a more efficient use of resources, as providers are now able to focus on providing care rather than billing.
Customer Journey Mapping (CJM) and User Experience (UX) Journeys are very powerful research tools a company can use to identify root causes of customer issues, uncover opportunities to delight customers, and transform how you do business and deliver experiences across segments, touch points and product offerings.
A CJM and UX can be current (existing experience) or future state (desired experience). Customer insights are the the starting point of any mapping process.
Similarly, I provide employee journey maps and user story maps.
GIG ordering checklist - please supply BEFORE ORDERING:
(1) the business process
(2) the typical / target buyer demographics (or buyer persona)
(3) customer insights
(4) Number of employees in the company
(5) Number of company locations / offices / representation
(6) When was the company founded
Output:
You choose between: (a) content driven map OR (b) icon driven map - see attached
If you only/also need a professionally constructed graphic design map - please discuss