The SOSTAC model is a framework for marketing planning that is widely used in the marketing and advertising industry. The model is also known as the PR Smith model, after its creator, PR Smith. The model is simple and easy to use, and can be applied to any marketing situation. The model is made up of six elements: situation, objectives, strategy, tactics, action, and control.
SOSTAC is a model for marketing planning that can be used for any type of business or marketing activity. It is a simple, easy to remember framework that can be used to structure and plan any marketing activity. The SOSTAC model can be used to plan marketing activities for a service business. The model can be used to plan and track progress for any marketing activity, from online marketing to offline marketing and everything in between. The SOSTAC model is made up of six steps: 1. Situational Analysis 2. Objectives 3. Strategy 4. Tactics 5. Action 6. Control Each step in the SOSTAC model is important in its own right, and when all steps are followed in order, the marketing plan will be comprehensive and effective.
The SOSTAC model is an effective tool for marketing plan services. It provides a clear and concise way to identify and assess opportunities, set objectives, and develop and implement strategies. The model is also flexible enough to accommodate changes and new information as it becomes available.
[S]ituation - Where are we now?
[O]bjectives - Where do we want to go?
[S]trategy - How are we going to get there? The Big Picture
[T]actics - How
are we going to get there? – The Detail
[A]ctions - Who
is going to do what and when?
[C]ontrol - How can we control, measure and develop the process?