Google AdWords is an online advertising service developed by Google, where advertisers pay to display brief advertising copy, product listings, and video content within the Google ad network to web users.
AdWords is an online advertising service developed by Google, where advertisers bid on certain keywords in order to display ads on Google search engine results pages (SERP). The service allows businesses to set a budget for advertising and only pay when people click on the ads.
Google AdWords is a great way to get your business noticed on the internet. By creating ads that target specific keywords, you can reach a wide audience of potential customers. However, creating effective AdWords ads can be challenging. Luckily, there are a number of companies that offer AdWords services. By working with a company that specializes in AdWords, you can ensure that your ads are effective and reach a large number of potential customers.
The AdWords API allows apps to interact directly with the Google Ads platform, vastly increasing the efficiency of managing large or complex Google Ads accounts and campaigns. Some typical use cases include:
With the AdWords API you can build software that manages accounts from the customer level down to the keyword level. The API can do almost everything the Google Ads UI does, but programmatically.
[Source: Google Ads]
https://developers.google.com/adwords/api/docs/guides/start
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